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    Bestsellers

    These are the hats our customers keep buying — ranked by what actually leaves the warehouse, not by what we'd like to push. It's a useful shortcut if you're new to us, because it skews heavily toward the styles that hold up: crushable wool outbacks, water-resistant cotton, soakable mesh, and the wide-brim raffia hats people wear every summer until they wear out.

    What they have in common is the construction rather than the look — real materials, hand-finished, with organic cotton inner bands and shapeable brims. Several are rated UPF 50+; many have a hidden pocket in the crown.

    If you're buying your first Conner, start here, then use the hat size finder to get the fit right. Every hat here is handmade, carries our limited lifetime guarantee against manufacturing defects, and ships with two free size inserts so you can fine-tune the fit. Free US shipping on orders over $79.


    Our Most-Loved Hats: Customer Favorites Since 1969

    This bestseller collection features the 35 hats Conner customers choose most often—styles that have earned their place through years of real-world performance in sun, rain, wind, and travel. Every hat here is handmade by a family-owned business using sustainable materials like organic cotton, hemp, recycled polyester from plastic bottles, and responsibly sourced Australian wool.

    What makes these hats bestsellers:

    • Proven sun protection: Most styles provide UPF 50+ protection, blocking 98% of harmful UVA and UVB rays—critical protection given that melanoma incidence in the United States has risen by an average of about 4% a year since the early 1970s (World Health Organization)
    • Sustainable construction: Materials include organic cotton grown without synthetic pesticides, hemp, which needs little irrigation, recycled polyester made from plastic bottles, and natural raffia—addressing the growing consumer demand for eco-friendly fashion, with consumers saying they will pay about 9.7% more for sustainably produced goods (PwC Voice of the Consumer, 2024)
    • Limited lifetime guarantee: Every Conner hat is warranted to the original owner against manufacturing defects
    • Handmade quality: Each hat is crafted with attention to detail in small-batch production, not mass-produced
    • Multi-environment versatility: These styles perform across hiking, fishing, golfing, gardening, travel, and everyday outdoor activities

    From the Aussie Golf Soakable Mesh Hat with its cooling ventilation system to the Bounty Hunter Water Resistant Cotton Hat that looks like leather but packs flat for travel, these are the styles customers return to season after season. Founded by Bill Conner in 1969 and continued by his son Will Conner, Conner Hats combines 50+ years of hatmaking tradition with modern sustainable materials, and our original St. Augustine warehouse runs on 100% solar power. We still maintain our company food forest at the site and have created a hub there for other small businesses to use the location.

    Frequently Asked Questions

    Our bestseller collection uses a range of sustainable and traditional materials chosen for durability and environmental responsibility. Materials include organic cotton (grown without synthetic pesticides), hemp (needs far less irrigation water than conventional cotton), recycled polyester made from post-consumer plastic bottles, responsibly sourced Australian wool, natural raffia straw, weathered cotton canvas, premium leather, and waterproof oilskin. Each material is selected for specific performance characteristics—wool for water resistance and warmth, hemp for breathability and UV protection, recycled polyester for lightweight moisture-wicking, and leather for rugged outdoor durability.

    Conner Hats runs its original St. Augustine warehouse on 100% solar power, sources from suppliers who pay fair wages and practice ethical employee treatment, and has maintained trusted relationships with manufacturers for 15+ years. The brand uses organic cotton, hemp, recycled materials from plastic bottles, and non-mulesed wool in many styles. All paper products including catalogs and hang tags are 100% recycled. Materials are sourced from suppliers working to certified standards that restrict harmful chemicals including formaldehyde and toxic dyes. This commitment aligns with consumer demand for sustainable fashion—demand for sustainably made clothing continues to grow, with organic fabrics leading the way.

    Most bestselling styles offer UPF 50+ protection, which blocks 98% of harmful UVA and UVB rays. Wide-brim styles (3+ inches) provide optimal coverage for face, neck, ears, and upper back—the areas most vulnerable to sun damage. This level of protection is critical given that over 6.1 million U.S. adults are treated annually for basal and squamous cell skin cancers (CDC), and the World Health Organization reports US melanoma incidence has risen by an average of about 4% a year since the early 1970s (WHO). Materials like organic cotton, hemp, and tightly-woven recycled polyester offer natural UV resistance, with our materials UPF tested through ARPANSA.

    Measure your head circumference just above your eyebrows and ears using a flexible tape measure. Match your measurement to our size chart: Small (21 1/4-21 5/8 inches / 54-55 cm), Medium (22-22 3/8 inches / 56-57 cm), Large (22 3/4-23 1/4 inches / 58-59 cm), X-Large (23 1/2-24 inches / 60-61 cm), XX-Large (24 3/8-24 3/4 inches / 62-63 cm), XXX-Large (25 1/8 inches / 64 cm). Many bestselling styles include adjustable sizing features like interior drawstrings, elastic sweatbands, or adjustable chin cords. Hats should fit snug initially—they will loosen and conform to your head shape with wear as heat escapes from your head and relaxes the materials.

    Many bestsellers are designed for packability. Crushable wool hats like the Jackeroo can be rolled and packed without losing shape. Cloth styles like the Indy Jones Water Resistant Cotton Hat and Bounty Hunter fold flat. Lightweight options like the Airflow Recycled Outdoor Hat compress easily. Straw and raffia styles vary—some are flexible, others maintain structure. Check individual product descriptions for specific packability features. The travel-friendly nature of these hats addresses the growing demand for versatile outdoor gear, with 164.2 million Americans (54% of those aged 6+) participating in outdoor recreation at least once in 2021 (Outdoor Industry Association).

    Conner Hats are warranted to the original owner against manufacturing defects under our limited lifetime guarantee. If your hat fails due to a manufacturing defect or faulty materials, Conner will replace it. The warranty does not cover normal wear and tear, damage from misuse, alterations, or accidents. This limited lifetime guarantee reflects the brand's confidence in handmade construction quality and sustainable material durability—a significant differentiator in a market where most competitors offer 30-90 day limited warranties.

    Care varies by material. Wool hats: Spot clean with damp cloth; use hat brush to remove dust; steam to reshape brim or crown. Leather hats: Wipe with damp cloth; apply leather conditioner periodically; avoid soaking. Cotton/canvas cloth hats: Most can be hand-washed in cool water with mild soap; air dry; reshape while damp. Straw/raffia hats: Wipe with damp cloth; avoid water immersion; store in cool, dry place. Waterproof oilskin hats: Wipe clean with damp cloth; re-wax annually with oilskin dressing. Always check the care label inside your specific hat for material-specific instructions. Proper care extends hat life significantly—critical for sustainable consumption.

    Conner bestsellers are handmade in small batches and carry a limited lifetime guarantee against manufacturing defects; the current price is shown on each product page. Unlike mass-market brands, Conner uses organic cotton, hemp, and recycled materials in many styles. Conner hats are handmade in small batches by a family-owned business operating since 1969, with many styles designed by Will Conner who learned hatmaking in his father Bill's Byron Bay factory. Key differentiators include 100% solar power at our original St. Augustine warehouse, 15+ year relationships with ethical manufacturers, and our own material standards for harmful chemicals.